Chick-Fil-A 2012

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Chick-Fil-A visited Thessaloniki for yet another time within the framework of our cooperation. This time successful events took place at the University of Macedonia in collaboration with the University’s unit of Innovation and Entrepreneurship, at the American College of Thessaloniki-ACT and the 2nd Hotel & Hospitality Management Conference organized by the City College.

Chick-Fil-A’s seminar, through the presentation of its entrepreneur model SERVE, intends to highlight values and principles such as leadership and skills such as the efficient relations management, optimum ways of running the business, and corporate responsibility. Chick-Fil-A’s corporate group included members of the Greek-American business community.

Chick-Fil-A is the second largest fast food chain in the U.S., specialising in chicken. The company runs more than 1,500 stores in 39 States in the US with a total turnover that reached $ 3.5 billion in 2010.

SERVE model:

Seeing and shaping the future
Engaging and developing others
Reinventing continuously
Valuing results and relationships
Embodying the values

 

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