ST-ARTS & the Startup Ecosystem: Marketing for Startups

ST-ARTS & the Startup Ecosystem: Marketing for Startups

STARTS is about thinking out-of-the-box and building bridges between Science, Technology and Arts. It is a European initiative based on the conviction that collaborations between artists, researchers and engineers lead to disruption and mind-openness, generating more inclusive and sustainable innovation.

Who is STARTS for?

STARTS is for scientists, engineers, artists, research Labs and artistic organisations, as well as for companies and the society at general. It is not limited to any specific scientific or artistic area; it is more interested to achieve and engage individuals and organisations:

  • willing to push the boundaries of knowledge and experience;
  • seeking for breakthroughs and innovative developments;
  • willing to learn, collaborate and share experiences with others;
  • pursuing distinct approaches, critical point of views and different languages under a common objective;
  • aiming to contribute for a more inclusive society.

STARTS is an initiative of the European Commission under the Horizon 2020 research and innovation programme. It was launched in 2015, following up the findings of previous activities funded by the European Commission, namely ICT&Art 2012, FET-ART, ICT ART CONNECT 2013 and ICT ART CONNECT study, whose results demonstrated the worldwide emergence of communities of hybrid collaborations among science, technology and arts and their relevance.

Under the umbrella of STARTS, YET was happy to support two local events, on November 26th & November 17th 2019. The events aimed to present the STARTS programme, its activities and goals. Also, to connect with the reality of the european startup ecosystem. There were presentations on STARTS, Marketing for startups and a workshop on how startups can set up their first online presence with a very limited budget. YET’s Founder Mr. Vassilis Tsoulis represented Greece local STARTS partner MADE GROUP NGO with a presentation. Both events were hosted by Sheffield University International Faculty, CITY College, in Thessaloniki, Greece. Students and fresh graduates of Business studies, Marketing, Management, Finance, Tourism were the audience in the events.

Here is the agenda of the events:

Welcome remarks by Ms Violeta Sfouri, Director of Postgraduate Studies, Senior Lecturer, Sheffield University International Faculty, CITY College

Vassilis Tsoulis, MADE GROUP
Seminar: STARTS & the Startup Ecosystem

Lucy Xu, The Port
Seminar: Marketing for Start-ups

Papantoniou Alexandros, Digital Marketing Specialist
Workshop: Setting up Social Media presence for a startup with low or no budget 

http://www.madegroup.co

https://www.starts.eu

https://www.totheport.com

https://citycollege.sheffield.eu/frontend/index.php

#startseu #made